How To Improve Employee Engagement, Productivity Through Effective Communication?

Dr. Karen Walker
3 min readJan 13, 2022

Business communication is fundamental to a productive workforce. Be it team building, organization’s growth or improved performance, employee life cycle is linked to their ability to share their ideas openly. This article focuses on the definition of business communication and how to practice ways to improve communication.

Is your team having communication issues at work? Or are you struggling to implement a robust communication strategy to get everyone on the same page? If the answer is yes, you are not the only one. However, building effective communication and analyzing different workplace situations is a challenging task necessary for businesses.

In workplaces, people tend to draw their own conclusions on what other people think and understand. This leads to a breakdown in the delivery of one’s message, twisting the meaning of the message on the receiving end.

When intent & understanding do not align, it leads to greater problems at workplaces. Breakdown begins to occur with clients as well. To avoid this, an effective business communication assessment is necessary to improve things.

An Overview of Business Communication

Business communication involves giving out information between people in an organization with the intent to benefit the organization. This may also include how a business shares information to promote its products or services. However, in this guide, we will only focus on the area of internal communication. Internal business communication is the continuous transfer of information from all levels of an organization. Therefore, using positive business communication practices can help an organization in the future.

Setting Clear Goals to Establish Effective Communication

When businesses have a clear vision of their company goals, this is when effective communication takes place in an organization. As business leaders, all you need to do is communicate these goals in the best possible ways to ensure all parties are on the same page.

Building a More Dedicated Team

Open communication helps businesses create a cohesive team that can flow from one project to another. When employees feel valued and know that their opinions matter, they are likely to contribute more to the success of their organization. As a result, businesses will start taking advantage of increased productivity and efficiency.

Earning The Trust of your Target Clientele

Apart from establishing strong internal communication in your organization, make sure you communicate effectively with your clients. This will earn you the trust and loyalty of your valuable customers that will serve you in the long run.

Keep focusing on anticipating your clients’ needs and reaching out to them after making the first contact. Follow up to ensure your customers are happy. If not, consider understanding where the problem lies and finding solutions to each and every one of them.

Businesses that value their customers are more successful than those that do not. While business communication is a crucial aspect of an organization’s success story, assessing the nature of communication and ways to improve is equally essential. Without proper communication, a business cannot thrive. If your goal is to establish effective business communication, be sure to use communication assessment tools that will help you get a sneak peek of the areas requiring improvements in terms of communication and other business goals.

Dr. Karen Walker

drcombatpink@kw-productions.com

Personnel Research Psychologist at Department of Justice

Founder of KW Productions

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Dr. Karen Walker

Personnel Research Psychologist at Department of Justice